Senior Vice President, Strategy and Business Development, PREO Software

Pravat Mazumdar is Senior Vice President, Strategy and Business Development at PREO Software, the market leader in cloud-based, end-user print management solutions. PREO’s Printelligence ™ MPS is designed to seamlessly integrate into existing MPS business infrastructure and processes, enabling a comprehensive integrated approach to fleet optimization and end-user change management. As the industry’s only fully cloud-based solution, PREO delivers game-changing value to its downstream services partners by being able to deliver and manage services remotely.

Mr. Mazumdar is responsible for growing PREO’s business world-wide by developing high-impact strategic partnering arrangements with OEM vendors, major providers of managed-print and IT services, channel partners and ISVs. He is responsible for product, marketing and pricing strategies for PREO’s expanding product line. Mr. Mazumdar also manages PREO’s outreach to industry analysts and influencers, and serves on the MPSA industry association’s Standards & Best Practices Committee.

Prior to joining PREO Software, he was with Xerox Corporation for over 30 years, where he led numerous successful initiatives in the print management space. Mr. Mazumdar developed the successful Xerox-EDS partnership to jointly market managed print services to Enterprise accounts. He led a team that developed Xerox office assessment process and tools employed by all Xerox direct and indirect sales organizations worldwide. Prior to leaving Xerox, he initiated the effort to introduce channel managed print services programs for the SMB market (launched as Xerox Partner Print Services), and managed the Xerox print-management solutions portfolio. HePravat led development of the industry’s first coverage-based sales tools for the game-changing tiered pricing plan introduced with Xerox’ solid-ink multi-functional ColorQube™ product.

Mr. Mazumdar’s experience in the print and imaging industry has included business and strategic planning, product planning, product marketing, channel expansion, OEM sales and marketing, and financial management. He holds a B.S. in Electrical Engineering from Jadavpur University, a MBA from the Simon Graduate School of Management, University of Rochester, and is a Lean Six Sigma Green Belt. He is a frequent speaker and panelist at industry conferences such as the LYRA Imaging Symposium and Photizo Group’s MPS Conference, and will be featured in an upcoming emerging technology segment on 21^st Century Business TV.